Wednesday, April 23, 2008

Harmony - Toyota




Title : Harmony
Brand Name : Toyota
Agency : Dentsu America, Inc.
Advertiser : Toyota Motor Corporation
Duration: 01:00

Creative Director : Arun Nemali
Art Director : Aaron Frisch
Copywriter : Arun Nemali
Director : Robert Richardson, Erich Joiner

Advertising of The World : Commercial blogspot.com

Music - Honda




Title : Music
Brand Name : Honda
Agency : Dentsu Inc., Japan
Advertiser : Honda Motor Co.
Duration: 01:30

Creative Director : Yasuo Motoi
Advertising of The World : Commercial blogspot.com

The Wind - Oxford




Title : The Wind
Brand Name : Oxford
Agency : Ailleurs Exactement, France
Advertiser : Oxford
Duration: 00:45

Creative Director : Pierre Noell
Art Director : Jean Letellier
Copywriter : Marc Sinegre
Director : Christophe Navarre
Advertising of The World : Commercial blogspot.com

The Essay - Telenor




Title : The Essay
Brand Name : Telenor
Agency : DDB Oslo AS, Norway
Advertiser : Telenor
Duration: 01:15
Advertising of The World : Commercial blogspot.com

Holiday - Mac




Title : Holiday
Brand Name : Mac
Agency : TBWA Media Arts Lab, United States
Advertiser : Apple Inc.
Duration: 00:30

Creative Director : Duncan Milner, Eric Grunbaum
Art Director : Chuck Monn
Copywriter : Jason Sperling, Alicia Dotter
Director : Phil Morrison
Advertising of The World : Commercial blogspot.com

Mary J. Blige - iPod




Title : Mary J. Blige
Brand Name : iPod
Agency : TBWA Chiat Day Los Angeles
Advertiser : Apple Inc.
Duration: 00:30

Creative Director : Eric Grunbaum
Art Director : Scott Trattner, Jamie Reilly, Drew Stalker, William Esparza
Director : Mark Romanek
Producer : Scott Kaplan, Nicole Steele
Advertising of The World : Commercial blogspot.com

Hearts - Samsung




Title : Hearts
Brand Name : Samsung
Agency : CHI & Partners, United Kingdom
Advertiser : Samsung
Duration: 01:00

Art Director : Alexei Berwtiz
Copywriter : Angus Wardlaw
Director : David Frankham
Advertising of The World : Commercial blogspot.com

Cut Through - Motorola




Title : Cut Through
Brand Name : Motorola
Agency : Ogilvy & Mather, Beijing
Advertiser : Motorola
Duration: 01:00

Creative Director : Nils Andersson
Art Director : Bo Deng
Director : Nell Jordan
Advertising of The World : Commercial blogspot.com

Tipping Point - Guinness




Title : Tipping Point
Brand Name : Guinness
Agency : Abbott Mead Vickers BBDO, United Kingdom
Advertiser : Diageo
Duration: 01:30

Director : Nicolai Fuglsig
Producer : Nell Jordan, Suza Horvat
Advertising of The World : Commercial blogspot.com

Shadows - John Lewis




Title : Shadows
Brand Name : John Lewis
Agency : Lowe London
Advertiser : John Lewis
Duration: 01:00

Creative Director : Ed Morris
Art Director : Johnny Leathers
Copywriter : George Prest
Director : Michael Gracey
Advertising of The World : Commercial blogspot.com

Ballad of Tina Pink - Zune




Title : Ballad of Tina Pink
Brand Name : Zune
Agency : T.A.G., United States
Advertiser : Microsoft
Duration: 01:00

Endless - Wallpaper




Title : Endless
Brand Name : Wallpaper
Agency : Heimat Werbeagentur GmbH, Germany
Advertiser : VDT
Duration: 00:30

Creative Director : Alexander Weber-Gran, Bastian Kuhn
Art Director : Matthias Walter
Copywriter : Arndt Poguntke
Director : Bastian Kuhn

First Steps - Fila




Title : First Steps
Brand Name : Fila
Agency : Santa Clara, Brazil
Advertiser : Fila
Duration: 00:45

Creative Director : Fernando Campos
Art Director : Vico Benevides
Copywriter : Andra Godoy
Director : Beto Salatini

Marathon Runner - Peugeot




Title : Marathon Runner
Brand Name : Peugeot
Agency : Futura DDB Slovenia
Advertiser : Peugeot
Duration: 00:30

Traffic Light - Lamborghini




Title : Traffic Light
Brand Name : Lamborghini
Agency : Philipp und Keuntje GmbH, Germany
Advertiser : Lamborghini
Duration: 00:15

Universe of Entertainment - Playstation 3




Title : Universe of Entertainment
Brand Name : Playstation 3
Agency : TBWA Chiat Day Los Angeles
Advertiser : Sony
Duration: 01:00

Creative Director : Brett Craig, Nick Davidge
Art Director : Jamin Duncan
Copywriter : Allan Manaysay

Hellgate London - Intel Core 2 Extreme




Title : Hellgate London
Brand Name : Intel Core 2 Extreme
Agency : MRM Worldwide, United Kingdom
Advertiser : Electronic Arts
Duration: 01:00

Creative Director : Duncan Mitchell
Art Director : Jeff Weston
Copywriter : Andrew Payton
Director : Frank Dellario

Carwash - Helvetas




Title : Carwash
Brand Name : Helvetas
Agency : Spillmann Felser Leo Burnett, Switzerland
Advertiser : Helvetas
Duration: 01:00

Shoe - Unicef




Title : Shoe
Brand Name : Unicef
Agency : Jung von Matt AG, Germany
Advertiser : Unicef
Duration: 00:30

Reincarnation - MTV




Title : Reincarnation
Brand Name : MTV
Agency : Y&R Argentina
Advertiser : MTV
Duration: 01:15

Art Director : Demian Veleda, Hernan Cerdeiro
Copywriter : Juan Frontini, Ariel Serkin
Director : Luciano Quilici, Agustin Alberdi

Crazy Town - HP




Title : Crazy Town
Brand Name : HP
Agency : Publicis West, United States
Advertiser : Hewlett-Packard
Duration: 01:00

Onslaught - Dove




Title : Onslaught
Brand Name : Dove
Agency : Ogilvy & Mather, Canada
Advertiser : Unilever
Duration: 01:15

The Ride - nycvisit.com




Title : The Ride
Brand Name : nycvisit.com
Agency : Bartle Bogle Hegarty, United States
Advertiser : NYC & Company, Inc.
Duration: 01:00

A Little History - Metro Madrid




Title : A Little History
Brand Name : Metro Madrid
Agency : McCann Group Spain
Advertiser : Metro de Madrid
Duration: 01:00

Journey - Motorola




Title : Journey
Brand Name : Motorola
Agency : Abbott Mead Vickers BBDO, United Kingdom
Duration: 01:00

Construction - Audi R8




Title : Construction
Brand Name : Audi R8
Agency : Bartle Bogle Hegarty, United Kingdom
Advertiser : Audi
Duration: 01:30

Play-doh - Sony Bravia




Title : Play-doh
Brand Name : Sony Bravia
Agency : Fallon London Ltd., United Kingdom
Advertiser : Sony
Duration: 01:30

Creative Director : Juan Cabral
Director : Frank Budgen

Play-doh - Sony Bravia




Title : Play-doh
Brand Name : Sony Bravia
Agency : Fallon London Ltd., United Kingdom
Advertiser : Sony
Duration: 01:30

Creative Director : Juan Cabral
Director : Frank Budgen

Yaris vs Xbox - Toyota




Title : Yaris vs Xbox
Brand Name : Toyota
Agency : Saatchi & Saatchi Los Angeles
Advertiser : Toyota Motor Corporation
Duration: 00:15

Game On - Nissan




Title : Game On
Brand Name : Nissan
Agency : TBWA Chiat Day Los Angeles
Advertiser : Nissan Motor Corp.
Duration: 01:00

Effortless - Brylcreem




Title : Effortless
Brand Name : Brylcreem
Agency : WCRS, United Kingdom
Advertiser : Sara Lee
Duration: 01:00

Creative Director : Yan Elliott, Luke Williamson
Art Director : Oli Beale
Copywriter : Tori Flower
Director : Fredrik Bond

Bony Boys - Les Produits Laitiers




Title : Bony Boys
Brand Name : Les Produits Laitiers
Agency : La Chose, France
Duration: 00:45

Creative Director : Pascal Gregoire
Director : Soandsau
Producer : Mirwais

Believe - XBOX 360




Title : Believe
Brand Name : XBOX 360
Agency : McCann Erickson, United States
Advertiser : Microsoft
Duration: 01:00

Creative Director : John Patroulis
Art Director : Tim Stier, Nate Able
Copywriter : Mat Bunnell

German Football Team - adidas




Title : German Football Team
Brand Name : adidas
Agency : TBWA, Germany
Advertiser : adidas
Duration: 01:00

Equipo - adidas




Title : Equipo
Brand Name : adidas
Agency : 180 Amsterdam, Netherlands
Advertiser : adidas
Duration: 01:00

Creative Director : Andy Fackrell
Art Director : Chris Landy, Andy Fackrell
Copywriter : Lee Hempstock, Richard Bullock
Director : Ivan Zacharias
Producer : Nick Landon

Kimberly - Nike




Title : Kimberly
Brand Name : Nike
Agency : Wieden + Kennedy Amsterdam, Netherlands
Advertiser : Nike
Duration: 00:30

Candles - Campbell’s




Title : Candles
Brand Name : Campbell’s
Agency : Y&R San Juan, United States
Advertiser : Campbell’s Soup
Duration: 00:30

Buzzword Bingo - IBM




Title : Buzzword Bingo
Brand Name : IBM
Agency : The Ogilvy Group, United States
Advertiser : IBM
Duration: 00:30

Match - Orange




Title : Match
Brand Name : Orange
Agency : Publicis Conseil, France
Advertiser : Orange
Duration: 01:00

Creative Director : Olivier Altmann
Copywriter : Axel Orliac, Laurent Dravet
Director : Mathjis Van Heningen

Of This Earth - adidas




Title : Of This Earth
Brand Name : adidas
Agency : 180 Amsterdam, Netherlands
Advertiser : adidas
Duration: 01:00

Director : Johnny Green

Experience - Motorola




Title : Experience
Brand Name : Motorola
Agency : Cutwater, United States
Advertiser : Motorola
Duration: 01:00

Creative Director : Matt Rivitz, Tyler Magnusson
Art Director : Tyler Magnusson
Copywriter : Matt Rivitz, John Patroulis
Director : Michel Gondry
Producer : Jennifer Golub

Stunt Can - Diet Pepsi




Title : Stunt Can
Brand Name : Diet Pepsi
Agency : DDB New York,United States
Advertiser : PepsiCo
Duration: 00:30

Hip Hop Can - Diet Pepsi




Title : Hip Hop Can
Brand Name : Diet Pepsi
Agency : DDB New York,United States
Advertiser : PepsiCo
Duration: 01:00

Commercial Videos

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Television advertisement

HistoryThe first television advertisement was broadcast in the United States at 14:29 on July 1, 1941, when the Bulova Watch Company paid $9 to New York City NBC affiliate WNBT (now WNBC) for a 20-second spot aired before a baseball game between the Brooklyn Dodgers and Philadelphia Phillies. It simply displayed a Bulova watch over a map of the U.S., with a voiceover of the company's slogan "America runs on Bulova time!"Characteristics of television advertisementsMany television advertisements feature catchy jingles (songs or melodies) or catch-phrases that generate sustained appeal, which may remain in the minds of television viewers long after the span of the advertising campaign. Some of these ad jingles or catch-phrases may take on lives of their own, spawning gags or "riffs" that may appear in other forms of media, such as comedy movies or television variety shows, or in written media, such as magazine comics or literature. These long-lasting advertising elements may therefore be said to have taken a place in the pop culture history of the demographic to which they have appeared. One such example is the enduring phrase, "Winston tastes good like a cigarette should," from the eighteen-year advertising campaign for Winston cigarettes from the 1950s to the 1970s. Variations of this catchy dialogue and direct references to it appeared even as long as two decades after the ad campaign expired. Another is, "Where's the Beef?", which grew so popular that it was used in the 1984 presidential election by Walter Mondale. And yet another popular catch-phrase is "I've fallen and I can't get up", which still appears occasionally, more than a decade after its first use.Advertising agencies often use humor as a tool in their creative marketing campaigns. In fact, many psychological studies tried to demonstrate the effect of humour and indicate the way to empower advertising persuasion.An animated TV advertisementAnimation is often used in advertisements. The pictures can vary from hand-drawn traditional animation to computer animation. By using animated characters, an advertisement may have a certain appeal that is difficult to achieve with actors or mere product displays. For this reason, an animated advertisement (or a series of such advertisements) can be very long-running, several decades in many instances. A notable example is the series of advertisements for Kellogg's cereals, starring Snap, Crackle and Pop. The animation is often combined with real actors.Other long-running ad campaigns catch people by surprise, or even tricking the viewer, such as the Energizer Bunny advertisement series. It started in the late 1980s as a simple comparison advertisement, where a room full of battery-operated bunnies was seen pounding their drums, all slowing down...except one, with the Energizer battery. Years later, a revised version of this seminal advertisement had the Energizer bunny escaping the stage and moving on (according to the announcer, he "keeps going and going and going..."). This was followed by what appeared to be another advertisement: viewers were oblivious to the fact that the following "advertisement" was actually a parody of other well-known advertisements until the Energizer bunny suddenly intrudes on the situation, with the announcer saying "Still going..." (the Energizer Battery Company's way of emphasizing that their battery lasts longer than other leading batteries). This ad campaign lasted for nearly fifteen years. The Energizer Bunny series has itself been imitated by others, via a Coors Light Beer advertisement, in motion pictures, and even by current advertisements by Geico Insurance.